Equipment

Best New Photo & Video Products for 2024

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Each year, we review our rental data and provide some insight into market trends in photography and videography. Personally, I think we’re a pretty good source, as we are the largest rental house in the world and have a massive inventory of various products. If you’ve been following this blog over the last couple of […]

Equipment

Top Sales for Photo & Video Products for 2024

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Last week, we highlighted some of the statistics from our rental inventory, showing you all which products are trending most and which products are the most popular from our inventory. But we don’t just have a rental inventory – we’ve also become a pretty large used marketplace for cameras, lenses, and accessories. And unlike previous […]

Equipment

Top Rented Photo and Video Products of 2024

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We review our rental data each year around this time to identify the most popular gear rented throughout the calendar year. As one of the largest rental houses globally, we believe this insight can reveal important trends in the photography and videography equipment industry and help us anticipate future developments. We’ve done this for several […]

Geek Articles

A Technical Review of the Fujifilm GF 30mm Tilt Shift

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I’ve had a Fujifilm 30mm GF f/5.6 tilt/shift lens on loan from Lensrentals for about three weeks, and I’ve done the basic testing. I had hoped to get some time using the lens the way it was intended, but testing this complex lens turned out to take all the time I’d allotted to the task. […]

Equipment

Using Video LEDs for Photography

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I’ve talked a lot on this blog about using constant lights typically aimed for videography, for photography. It’s a typical article I keep bringing up as I upgrade my lights on both the video and photo sides and look for any crossover that can be found. The reason is simple – if you’ve ever been […]

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