The Canon PowerShot SX740 HS is an ultra-compact point-and-shoot camera with a stabilized 40x optical zoom lens. Key features include:
20.1MP CMOS sensor; DIGIC 8 image processor
40x optical zoom lens with an additional 40x digital zoom
4K30p cinematic video capture, including time-lapse
In-lens image stabilization; Zoom Framing Assistant
20.3MP CMOS Sensor and DIGIC 8 Image Processor. The Canon PowerShot SX740 HS’s large, high-resolution sensor outputs sharp images, even in low-light settings. The combination of this sensor and the DIGIC 8 Image Processor ensures fast handling, with high-speed autofocus, an up-to-10 fps continuous-shooting rate with the AF Lock feature on, and an up-to-7.4 fps continuous-shooting rate with autofocus tracking on. This camera’s speed, image quality, and zoom range make it an ideal choice for sports shooting, wildlife photography, and capturing just about any fast-moving, unpredictable subject, while its compact, lightweight design means you can easily take it pretty much anywhere.
Cinematic Video. The SX740 HS isn’t just for stills; it’s also capable of capturing video in a range of resolutions and speeds. It can shoot 4K video—including time-lapse video—at frame rates up to 30p for stunning, highly detailed cinematic results. It’ll also record Full HD video at up to 60p.
Built-In 40x Optical Zoom with Stabilizer. With its built-in 24-960mm f/3.3-6.9 equivalent lens, the SX740 HS covers the wide to super-telephoto range. It gives you a 40x optical zoom and an additional 40x digital zoom—plenty of reach for most shooting situations. The in-lens image stabilization system ensures sharp and steady image capture, even when capturing fast-moving subjects or shooting in less-than-ideal lighting conditions. The Zoom Framing Assistant lets you quickly zoom out and back in at the push of a button so it’s easy to track subjects at the long end of the lens’s focal length.
Creative Shooting Modes. This camera includes an assortment of Creative Shooting Modes, including a dedicated Selfie Mode, a Food Mode optimized to show off your culinary masterworks, a Hybrid Auto Mode that simultaneously captures photos and video, and a Sepia Mode to give your shots a classic old-timey look that’ll have you ready to put on a newsie cap, push a hoop down the street with a stick, and shout “Twenty-three skidoo!”
Other Notable Features. The lightweight, ultra-compact SX740 HS features a large 3.0-inch 922,000-dot rear LCD that tilts 180º for selfies and vlogging, and a pop-up flash for fast, simple fill. Built-in Wi-Fi and Bluetooth provide fast connectivity to a smartphone for image transfer and review, and for camera control with the Canon Camera Connect app. There’s a single SD/SDHC/SDXC memory card slot for file storage. This camera is powered by the NB-13L battery, which is rated at approximately 250 shots per charge, up to 370 shots per charge in Eco Mode, and up to 100 minutes of continuous video recording.
